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Parameters | Requirements |
---|---|
Format | JPEG, JPG, PNG, HEIC, WEBP. |
Resolution | For the Clothing, Footwear, and Accessories category: minimum 900 × 1,200 pixels. For other categories: from 200 × 200 to 4,320 × 7,680 pixels. |
Aspect ratio | Vertical 3 : 4 for all categories. |
Size | No more than 10 MB. |
Upload images with the correct aspect ratio to ensure your PDP looks attractive to customers. If the aspect ratio of the main image isn’t 3 : 4, we adjust it using the 8-point grid system or display it with margins at the top and bottom.
You can also use the “3×4 cropping” tool in the Photo editor.
Learn more about editing images
You can’t use:
The requirements apply to all product photos: the main image and additional ones.
Intimate parts of the body should be blurred or otherwise hidden in the images. For example, images of genitals, female breasts, buttocks and toys that mimic the genitals. The requirements apply to photos of products, people, and images on the packaging.
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To upload the main photo, you can add only one direct link.
Only the images themselves should be opened and downloaded from the links. Usually such links end with .jpeg, .jpg, .png symbols.
The exception is links to Yandex Disk. They are available in the https://yadi.sk/i/qUXcCwzmryWINw or https://disk.yandex.ru/i/qUXcCwzmryWINw format.
Correct link:
Correct | Wrong | |
---|---|---|
Link to Yandex Disk | https://disk.yandex.ru/i/qUXcCwzmryWINw | https://yadi.sk/d/qUXcCwzmryWINw/ozon/file.png |
Direct link | www.firestock.ru/wp-content/uploads/2014/05/shutterstock_46241326-700x624.jpg | 2020/image/cache/import_files/3f/3fe5a4ed-2dce-11e8-8264-1c6f65524f3c_3fe5a4ef-2dce-11e8-8264-1c6f65524f3c-1000x1000.jpeg |
In order for customers add your product to the cart more often, we recommend uploading at least two additional images.
For some products, you can add photos on a person or in the interior:
Direct link to the image
If you upload additional photos separately, attach links for each image in turn. The quantity limit is 29 pieces. Separate the links with a space, semicolon, comma, or line break.
Only the images themselves should be opened and downloaded from the links. Usually such links end with .jpeg, .jpg, .png symbols.
The exception is links to Yandex.Disk. They are available in the https://yadi.sk/i/qUXcCwzmryWINw or https://disk.yandex.ru/i/qUXcCwzmryWINw format.
Correct link:
Link to the folder with images
You can use the link to the folder with images on Yandex.Disk. For example, https://yadi.sk/d/qUXcCwzmryWINw or https://disk.yandex.ru/d/qUXcCwzmryWINw.
29 images from the folder will be used as additional photos. If you want to upload images in the right order, number their names. For example, “1”, “2”, “3” or “product1”, “product2”, “product3”.
Infographics are images on which you can visually tell about products with the help of memorable images or simple schemes. For example, to show the main properties, advantages, and composition.
Unlike text descriptions, graphics immediately attract attention and are well remembered. In the design, you can use branded colors and elements.
To work, an infographic must contain:
Learn more about image requirements
To store images, use CDN, high bandwidth services with a geographically distributed network infrastructure. It reduces the time needed to upload images to Ozon and speeds up the product creation process.
We recommend using:
Don’t upload images to Google Drive or Dropbox: you can’t get a direct link on these sites. We recommend using Yandex.Disk.
You can also get direct links to images on photo hosting sites, for example, Postimage:
On the main page postimg.cc, upload a photo.
Copy the link in the Прямая ссылка (Direct link) block.
Link example: https://i.postimg.cc/7YTdBXb1/image-2022-03-25-11-26-00.png.
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Это база знаний для продавцов из стран СНГ и дальнего зарубежья.
Если ваша компания зарегистрирована в России, перейдите в базу знаний для продавцов из России.
Когда вы зарегистрировались на Ozon?
Условия работы и инструкции зависят от даты заключения договора — её можно посмотреть в разделе Договоры
Определили ваш договор
Он заключён с ООО «Интернет Решения». Если есть другой договор, сможете переключиться на него в боковом меню
Which country do you sell from?
Выберите договор